The Miami based Uniform Apparel and Design firm is pleased to unveil its partnership with the tech-driven lifestyle hotel brand.
Miami, FL, March 30, 2018 — ICO Uniforms is delighted to announce its agreement with Aloft Hotels to outfit the high-tech hotel brand’s Americas workforce. The partnership highlights ICO’s commitment to providing a progressive and vibrant in-stock based uniform collection for international brands and businesses at a competitive price point.
The Miami-based uniform company entered into an agreement with Connecticut-based Starwood Hotels & Resort, the parent company of tech-focused hotel brand Aloft, at the end of 2017. Over the next year, staff at 140 Aloft locations across the Americas will integrate ICO’s contemporary and forward-thinking styles into their day-to-day operations.
For the hotel brand that offers voice-activated rooms and emoji room service, ICO tailored the perfect wardrobe to match, drawing inspiration Alofts’ tech-forward approach to hospitality.